[vc_row][vc_column][vc_column_text]Dear business owner, as you may already know, SEO is one of the best ways to ensure that your company is recognized on the internet. Search Engine Optimization is a practice that it is impossible to maintain a good website without. However, improper SEO tactics do more to ruin your business than they do to boost its success. Here’s some free advice on improving the SEO on your website:
1. Keep your website relevant
Too many websites today tend to ramble. If your company promotes a specific theme, genre or product type, then keep the entire website relevant to that theme. You can branch out into other things too, but your underlying theme needs to be relevant in order to keep your message to your visitors on topic.
2. Use keywords sparingly
Contrary to popular opinion, inundating the content on your site with keywords isn’t a good thing. Use your keywords wisely, in the URL, meta description, tags, and categories. Don’t use it so often in your content. Search engines don’t like sites that have an overly saturated keyword!
3. Try not to send your visitors away
When you have a keyword within your site’s content, don’t link it out to an external website. Your goal should be to keep your customers on your own site. The best way to do this is to link to your own web pages. If you are linking outside pages, ensure that they open in a new window so your website remains open!
4. Do your research
Keyword selection isn’t something you can engage in willy-nilly. You have to consider the local market, language barriers, and even dialects when researching keywords to include in your site.
SEO marketing can be one of the most powerful tools your company has ever used on the internet. However, it comes with risks that can only be mitigated by a consultant with years of experience. Why don’t you contact us for a free consultation today? We check out your website, see what it needs and how we can help, and then provide you with some advice that might just turn you into an overnight success story!
If you’re interested in seeing your own success, contact us today and work with us for a better, more keyword-rich tomorrow![/vc_column_text][/vc_column][/vc_row]
USA Marketing Pros
701 12th St S
Arlington, VA, 22202
202-888-5895
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